Truckload Chicken Fundraiser

We are excited to be partnering with The Alabama Music Hall of Fame in Tuscumbia, AL on a Truckload Chicken Fundraiser. A portion of the proceeds will go towards supporting local Musicians.

MSMA Reboot Party

Swampers Terrace at Marriott Shoals Hotel & Spa One Hightower Place, Florence, AL

MSMA Reboot Party!

Dinner, Dancing and RESPECT Screening Starring Academy Award® Winner Jennifer Hudson

AMC CLASSIC Florence 12 301 Cox Creek Parkway, Florence, AL

MSMA members receive a $25 discount using a promo code at checkout. You will receive the code in an email confirmation when you join. You must join BEFORE purchasing your ticket in order to get the discount. VIP tickets $150 General Admission: $40 Enjoy a spectacular evening of entertainment and fundraising with the Muscle Shoals Music […]

Sunday Hang and Celebrity Grill with Gary Baker

Singin River Brewing Co 526 East College Street, Florence, AL

Hit songwriter Gary Baker will launch our first Sunday Hang and Celebrity Grill at the Singin' River Brewing Company on September 12th from 2-5. Come join us for hot food, cold beverages and fun with our friends at the Singin' River Brewing Company. The afternoon will be a casual hang with your favorite Muscle Shoals Music Association (MSMA) members […]


Spring Fling

Champys 120 W E 2nd St, Muscle Shoals, AL

Join us at Champy's for our Spring Fling! This event will include networking opportunities, open mic night, and jam session. Let's celebrate spring together. Members: Register Here.  This event is for Members Only. If you are not yet a member, please sign up here or at the event.  

Music MasterClass with Troy Tomlinson


Join us for our Virtual Music Masterclass Series! This month features Troy Tomlinson, the CEO of Universal Music Publishing Group. **You MUST be a MSMA member to attend. Members, please register here. About Troy Tomlinson: Troy Tomlinson was born and raised in Portland, TN.  He has worked with artists such as Taylor Swift, Kenny Chesney, Miranda Lambert, […]


TICKETS ARE ON SALE NOW for SRYGFEST: A Benefit Concert for Don Srygley. Date: Tuesday, May 3rd Time: 7 PM Location: Shoals Theatre | 123 N Seminary St, Florence, AL 35630 Advance Tickets: $30 Click Here to Purchase Your Tickets. This incredible concert will take place on Tuesday, May 3rd at 7 PM at Shoals […]



Gunrunner Hotel 310 E Tennessee St, Florence, AL

Join us at our MSMA Hang Party at Gunrunner Hotel Bar (upstairs) on Thursday, May 26th. We kick things off at 6 PM. This event will include a hangout, music trivia and giveaways. Enjoy a cocktail with friends and let's have some fun! *Please RSVP for this event here.

Christine Ohlman presents “Soul Deep”

Marriott Shoals Conference Center 10 Hightower Pl, Florence, Alabama

Top Female Americana Vocalist and National Blues Hall of Fame Christine Ohlman presents "Soul Deep," a concert experience that encapsulates the rich musical essence of The Shoals, AL.

Join us for a gorgeous, soul-filled evening complete with songs, stories and a concert experience like no other.

The FULL "Soul Deep" Lineup is TBA. GA Doors open at 7:30 PM. Show starts at 8 PM.

100% of the ticket proceeds will go towards the Eubanks Scholarship Fund (UNA foundation) and the Muscle Shoals Music Association, a nonprofit organization who's mission is to is to preserve the history while building the future of Muscle Shoals Music.